Mystery Shopping, Mystery Calling, Mystery Mailing – how can you succeed in exceeding your customers’ expectations?
When your product becomes a minor matter
In markets that are by and large saturated with interchangeable offerings, a constant and high level of product quality is indeed a precondition—but not a guarantee—for lasting business success. Rational criteria (value for money) form the basis, but emotional criteria (customer experience) make the difference.
Only through ongoing improvement in the quality of customer relationships does a company achieve an essential competitive advantage.
Mystery Research as a mirror
Mystery Shopping, Mystery Calling and Mystery Mailing reflect and review your consulting and service quality at interfaces to customers and interested parties.
Detailed reports from our test purchasers provide information about how existing and potential customers experience your company, your employees and your products, and provide you with vital information on how to fulfil your company and product claims.
Potential for optimisation – YES, but what now?
We don’t let it rest by submitting a detailed report of our findings, but rather with our specialists from marketing, sales, customer care and training we support you in converting the covert mystery shopping findings into specific actions to improve weak points.
Smart Concept AG
8604 Volketswil - Switzerland
Telefon: +41 44 980 43 43
SmartConcept not only writes reports full of prescriptions and recommendations, but is involved until the project implementation is ready to go.
“Already after a short period of time, we were able to achieve significant optimisations and increases in productivity in this way.”
Andreas S. Wetter,
CEO Orange Communications SA